Noblesse Watches & Jewellery

As a number one source for haute horlogerie we also look at nice jewellers all over the world. We are searching for exclusive and new concepts. This time we found the interesting jeweller Noblesse in Ukraine. Noblesse is founded in 1999 and is the largest Ukrainian distributor of high-end Swiss watches and jewellery. It is the largest Ukrainian network of first-class boutiques (the boutiques are situated in downtown districts of Kyiv, Kharkiv and Odesa). 

Noblesse owns multibrand boutiques and monobrand boutiques. An example of a multibrand boutique is the Louvre jewellery boutique in Kyiv (the left shop on the picture). It has a rich brand portfolio that includes the best of Italian and German jewelry producers only. Well known brands like Jacob & Co, Damiani, Pasquale Bruni, Schreiner and Stefan Hafner are available at this boutique. Noblesse owns monobrand boutiques from Jaeger-LeCoultre, IWC, Franck Muller, Ulyssee Nardin, Damiani, Bvlgari and Buben & Zorgweg. 

Almost all exclusive brands are available at the Noblesse luxury company. Even brands which are not so famous, like Romaine Jerome, de LaCour, Cvstos and Thomas Prescher are available at Noblesse. Noblesse has massive advertising campaigns, carries out presentations and VIP-events, organizes press-conferences, introduces new brands to Ukrainian audience and publishes three glossy magazines and one newspaper. 

What is really exclusive about Noblesse is their DELUXE Noblesse store. The location and phonenumber of this boutique is secret and has an private exclusive format. This lounge boutique boasts its club system which is featured with "by appointment" type of service. The only possible way to visit this boutique and become a client is by invitation of a sales manager or Noblesse company President and also by recommendation of regular customers. The cozy large sofa's in combination with creme colours and large mirrors are giving the perfect atmoshpere to buy a stunning masterpiece. Only Haute Horlogerie and Houte Joaillerie masterpieces are presented in this unique private atmosphere. On the picture below you see some shots of the interior and exterior of the Private DELUXE Noblesse store.

Our conclusion: Noblesse is a unique store/concept and has a lot of famous and quality brands. If you are close to or in Ukraine, the stores of Noblesse are definetly worth a visit (Noblesse, 2010). 

Written by: Tobias. S