Baselworld 2010

At the 38th baselworld fair, with a higher percentage of visitors compared to last year, there were a lot of new and exciting creations. Its good to hear a lot of positive sounds in the industry. The brands and the distributors saw the first signs of recovery, this was confirmed by an increase in orders. TSWatches was also at the fair, because of the busy schedule we decided to post a lot of our findings after the fair. 

The trend we saw at the fair was that the Swiss brands are going back to their roots. We also saw a lot of summer colours. At Omega we saw a lot of purple dials and at other brands we saw a lot of turquoise. 

These where the facts for Baselworld 2010:

100,700 visitors from 100 countries

1915 exhibitors from 45 countries

3000 journalists from 70 countries

160,000 m2 exhibition area